Close up of Rolls-Royce Spirit of Ecstasy Close up of Rolls-Royce Spirit of Ecstasy Close up of Rolls-Royce Spirit of Ecstasy Close up of Rolls-Royce Spirit of Ecstasy

AN INTRODUCTION TO POSSIBILITY

THE WORLD OF BESPOKE

CRAFT AN ORIGINAL

A Rolls-Royce is more than a motor car. It is a work of art, hand-made to order exclusively for you, by our team of highly skilled craftspeople and designers. Whatever you imagine your ideal motor car to be, bring your unique vision to life with Rolls-Royce Bespoke.

Learn more about the range of bespoke services and options available to you, or contact our specialists to discuss how we can realise your individual vision.

Bespoke sketch design

PRIVATE OFFICE

An experience beyond the ordinary, designing a Rolls-Royce is as much about the journey as it is the destination.

Behind the doors of the Rolls-Royce Private Office — a creative space where inspiration thrives and collaboration flourishes — your imagination is set free.

Here, seasoned experts and designers gauge your personality and desires, all in service of crafting your ideal motor car. Our Private Office facilitates Coachbuild, Private Collections, and Private Commissions, offering exclusive previews and limitless guidance.

The Rolls-Royce Private Office. A centre of time-honoured craftsmanship forms an inspiring creative environment.

Coachbuild

The Pinnacle of Bespoke

For those who value rarity in its most authentic form, Rolls-Royce Motor Cars presents Coachbuild: an extraordinary, invitation-only design collaboration between select patrons and artisans, resulting in a truly singular creation.

Conception of a Coachbuild motor car begins with a single line on paper. From there, Rolls-Royce designs a masterpiece free of time constraints or limitations.

Coachbuild is legacy, craft, and inspiration. It is a vision realised without compromise.

Coachbuild is luxury.

ONE-OF-ONE

CELEBRATIONS OF ORIGINALITY

Custom creations imagined by the Rolls-Royce Bespoke team. Each is the only one of its kind; conceptualised to offer something utterly unique.

PRIVATE COLLECTION

Limited edition masterpieces, crafted for a remarkable thematic experience. Each Collection encapsulates a unique story, told through spellbinding Bespoke features.

COLLECTION CARS

EPHEMERAL LIMITED EDITIONS

Our signature models with delightfully unexpected twists. Available for only a fleeting moment in time – and once they disappear, they’re gone forever.

BLACK {{infinity-logo:#FFFFFF}} BADGE

DARE TO BE DIFFERENT

Black Badge is for those who reject conformity and cultivate their own unique vision. Bespoke is an extension of those individualist principles. Here, the most powerful Rolls-Royce cars in existence can be personalised like no other, creating a defiant masterpiece for your collection.

Bespoke dare to be different design

Bespoke Creations

EMBLEMS OF EXPRESSION

Glamourous embellishments. Striking colour combinations. Artisanal detailing. These are motor cars customised by our patrons themselves, with absolute panache. 

Side profile of Rolls Royce Wraith on a starry backdrop
The front side profile of the Rolls-Royce Fux Phantom.
The front side profile of the Sloss Dawn.
The exterior side-profile of the Rolls-Royce Fux Orange Cullinan.
A side view of a Bespoke Pastel Wraith Rolls-Royce Motor Car

LET INSPIRATION GUIDE YOU

Let the thoughtful designs of the Rolls-Royce Bespoke team serve as the foundation for your inspiration. 

Continue your journey

Delve further into stories of Inspiring Greatness.

A Coachbuild masterpiece for one visionary owner, inspired by their beloved son’s 
birthstone.

ROLLS-ROYCE AMETHYST DROPTAIL

A Coachbuild masterpiece for one visionary owner, inspired by their beloved son’s birthstone.

Designed and crafted in collaboration with haute couture designer Iris Van Herpen, this One-of-One Bespoke commissioning honours the seamless symbiosis of nature, art, and science — brought to life through sculptural movement.

Phantom Syntopia

Designed and crafted in collaboration with haute couture designer Iris Van Herpen, this One-of-One Bespoke commissioning honours the seamless symbiosis of nature, art, and science — brought to life through sculptural movement.

Introducing Black Badge Cullinan Blue Shadow, a Private Collection inspired by the outer limits of Earth’s atmosphere, an intense blue zone where darkness becomes visible.

Black Badge Cullinan Blue Shadow

Introducing Black Badge Cullinan Blue Shadow, a Private Collection inspired by the outer limits of Earth’s atmosphere, an intense blue zone where darkness becomes visible.