In certain areas of the Sites you may choose to share personal information with us, such as your name, address, location information, or even your driving interests. We may use this information for marketing research and other marketing and service-related purposes like sending brochures you request and keeping in touch by email. We may share generic aggregated demographic information not linked to any personal information regarding visitors and users with our business partners, service providers, trusted affiliates and advertisers. With the limited exceptions below, we will not disclose any personal information you choose to share with us with anyone outside RRMC NA or outside our related companies or business partners all of whom are contractually obligated to keep personal information confidential:
We may share your personal information with a third party in the event that a division or product line of RRMC NA is bought, sold or otherwise transferred, or is in the process of a potential transaction as among the transferred business assets, and so that the buyer of that product line or division can continue to provide you with information and services.
We reserve the right to disclose your personal information to respond to authorized information requests from government authorities, subpoenas or other litigation process or to protect the interests or safety of the Sites' visitors, customers, employees, or others, to address national security situations, or when otherwise required by law. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction.
Only with your explicit permission, we may share your personal information with our business partners that administer specific programs or provide specific offerings to you.
A. What information does RRMC NA collect?
As part of providing you with our products and services, we obtain 'personal information' about you, such as your name, address, email and phone number, when you submit such information to us. We also may obtain such information from third parties. 'Personal information' means information that identifies you or could reasonably be used to identify you. We also may collect other information about your visits to our Sites and other car buying activities you undertake during or after your visit to the Sites without you actively submitting such information. This information may include, for example: your browser type and language, your operating system, your Internet Protocol (IP) address, the URLs of websites you visited before and after visiting our Sites, the web search that landed you on our Sites, the web pages and advertisements you view, and the links you click on within our Sites. For more information, see Cookies and Other Tracking Technologies below.
B. How does RRMC NA use my personal information?
Our primary goal in collecting personal information from you is to facilitate efficient transactions and provide you with information regarding relevant products and services. We may also use your personal information to improve the Sites, notify you about updates to the Sites, and for internal business analysis or other business purposes consistent with our mission and to carry out other purposes that are disclosed to you and to which you consent. RRMC NA will not do anything to jeopardize your trust, including renting or selling your personal information, except as specifically described in our policies.
C. What information does RRMC NA share?
We share personal information with RRMC NA affiliated companies as well as non-affiliated companies that provide services on our behalf. All of these companies are contractually obligated to keep the personal information that we provide to them confidential and to use such information only to provide the services we ask them to perform. We also share personal information with non-affiliated companies that market our products and services such as our authorized RRMC NA dealers who are distinct entities and have their own privacy policies.
D. Is my personal information secure?
We maintain physical, electronic and procedural safeguards designed to protect personal information. We also employ encryption technologies and user authentication procedures that are designed to keep your data secure. We limit access to personal information to authorized personnel, contractors and business partners who need access to perform their job and are contractually required to keep your information secure.
E. Correcting/Updating Personal Information
When a user's personal information changes (such as ZIP code) or if a user no longer is interested in our service and we are notified of such changes, we will endeavor to correct or update that user's personal information. In addition, the personal information in your online profile can be updated by you at any time on the “Personal Information” page of the MyRR online portal. All personal information stored in your online MyRR profile requires a unique password and Login ID to access it (your MyRR Login). With this password you can edit, delete or add to information you have shared while visiting our Sites.
F. Opting Out of SMS Messages
RRMC NA and its affiliates will never send an SMS message to you without your written or digital consent for each event-based interaction you have with RRMC NA. Event-based interactions include RRMC NA-sponsored events, test drive experiences and vehicle service requests. Each event-based interaction with RRMC NA provides an opportunity to give SMS consent and requires a separate opt-out for each event. At any time, you may discontinue receiving SMS messages by sending the SMS message “STOP” in response to the RRMC NA message you received or by following other instructions provided in the last RRMC NA message received for that event. Opting into SMS messages from a RRMC NA dealer or indicating an SMS preference for dealer contact is not covered by this policy.
G. Privacy of Children
We do not knowingly collect or use any personal information from children (we define 'children' as minors younger than 13) on our Sites without prior, verifiable parental consent. We do not knowingly allow children to order our products, communicate with us, or use any of our online services.
If you become aware that a child has provided us with personal information, please contact us at Data.Privacy@rolls-roycemotorcars.com or write: Rolls-Royce Motor Cars North America, Privacy Office, PO Box 1227, Westwood NJ 07675-1227. We will take all reasonable measures to delete the information as soon as possible and to not use such information for any purpose, except where necessary to protect the safety of the child or others as required by law.