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Legal information

Company information

This is the only official Rolls-Royce Motor Cars NA LLC website. Rolls-Royce Motor Cars NA LLC is responsible for the content of this website. Rolls-Royce Motor Cars NA LLC is a company registered in Woodcliff Lake, New Jersey and has its registered office at 300 Chestnut Ridge Road, Woodcliff Lake, NJ 07677.

Email address: customer.relations@rolls-roycemotorcarsna.com

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Privacy policy

General Privacy Statement

Online Privacy and Security

Confidentiality

Privacy of Children

Links to Other Sites

Email Links

Cookies and Other Tracking Technologies

What is a Cookie?

Why do we use cookies and other tracking technologies?

What types of cookies and other tracking technologies do we use?

Why do we allow third-party partners to place cookies on your computer?

What choices do I have regarding the delivery of targeted advertisements on third-party sites?

Do Not Track

Your California Privacy Rights

More information about cookies

Cookie Name Purpose Type Duration 
Car Configurator RROCXML
SESSIONID
This cookie is needed to identify the user's configurator session within the car configurator system. Strictly Necessary Session Only
EMO VicinityUser This cookie indicates that an annonymised user is actively using the site. This cookie is deleted when the browsing session is closed. Strictly Necessary Session Only
JSESSIONID JSESSIONID This session cookie indicates that you are actively using the site. This indicates, at any given time, how many users are visiting the site. This cookie is deleted when you close your browser. Strictly Necessary Session Only
Load Balancer Cookies ARPT1
ARPT2a
ASPSESSIONID
CCCRSAQD
These session cookies are used to help ensure that the content of your page loads quickly and effectively by distributing the workload across web servers. They are deleted when you close your browser. Strictly Necessary Session Only
Webtrends

WT_FPC  Cookie set by WebTrends analytics service, used to track and report on visitor behaviour on a site for performance improvement. Performance 10 Years 
Responsive Anonymously tracks what device type the site is being accessed on (based on screen resolution) - PC / Tablet / Smart phone  Performance 1 Day
ACOOKIE  is used for anonymised cross domain tracking e.g.  Recording if a visitor moves between www.rolls-roycemotorcars.com and pre-owned.rolls-roycemotorcars.com Performance 2 Years

WT_NAVI   
is set in order to track which navigation elements are used when navigating the site (main menu, teaser, footer etc.) Performance Session Only
Google Analytics

__utma Used to distinguish users and sessions.
The cookie is created when the javascript library executes and no existing __utma cookies exists. The cookie is updated every time data is sent to Google Analytics.
Performance 2 Years
__utmb 
Used to determine new sessions/visits.
The cookie is created when the javascript library executes and no existing __utmb cookies exists. The cookie is updated every time data is sent to Google Analytics.
Performance 30 Minutes
__utmc Not used in ga.js.
Set for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit.
Performance Session
__utmt Used to throttle request rate.
Performance 10 Minutes
__utmt_b This is a pattern type cookie set by Google Analytics. It appears to be a variation of the __utmt cookie which is used to limit the amount of data recorded by Google on high traffic volume websites. Performance 10 Minutes
_utmz Stores the traffic source or campaign that explains how the user reached your site.
The cookie is created when the javascript library executes and is updated every time data is sent to Google Analytics.
Performance 6 Months
__utmv creates  groupings based on anonymised user actions, for example, create a group for all visitors who viewed a particular link or advert.  Performance 2 Years
_ga (Universal Analytics) Used to distinguish users. Performance 2 Years
_gat_UA-49989264-1
_gat_UA-26273664-2
Used to throttle request rate. Performance 10 Minutes
Brightcove Player BC_
BANDWIDTH
Detects initial bandwidth capability of a visitors computer or device. This cookie helps to significantly improve initial rendition selection for viewing videos. If you disable this cookie, Video Cloud will still detect bandwidth by using the Brightcove Bootloader swf. Without the cookie, this must be done on each player load, consuming more bandwidth and possibly resulting in a poorer quality initial rendition. Performance Session Only
DoubleClick  doubleclick.net Performance, Advertising and Targeting Cookies

DoubleClick

These tags are used to measure the activity on the site of people that have been exposed to online campaigns, and measure the effectiveness of advertising.

These tags can allow us to see that users have landed on the website, and then retarget these users.There is no personally identifiable information gathered by these tags.
 
Targeting/ Advertising 30 Days
GRG cookie-consent GRG: Cookie set by Provenance Global site and it means, the user has accepted the cookie consent popup at the top of the website. Performance 1 Year

Rolls-Royce Motor Cars NA, LLC Assist

Privacy Policy for Rolls-Royce Motor Cars NA, LLC Assist

The information we collect

Use of your information

Disclosure of your information.

Monitoring and Recording of RRMC NA Assist Calls

Updating or changing your account information

Protection of subscriber information

Security on the cellular telephone network

Your comments

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